You assume people are going to pay for it. If you provide a good service, they will, as shown by Steam and Spotify and, at least initially, Netflix.
If you don't, they won't, as shown by the proliferation of shitty streaming services and the gutting of content on Netflix.
It's got to suck to feel that people are stealing from you because you have no control over the content distribution mechanisms in the industry you work in, but I think you're largely engaging in fallacious argumentation here. It's pretty much the 90's version of piracy rhetoric. One pirated watch != one watch worth of income lost.
If you don't, they won't, as shown by the proliferation of shitty streaming services and the gutting of content on Netflix.
It's got to suck to feel that people are stealing from you because you have no control over the content distribution mechanisms in the industry you work in, but I think you're largely engaging in fallacious argumentation here. It's pretty much the 90's version of piracy rhetoric. One pirated watch != one watch worth of income lost.