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Comment by mortenjorck

The author references the "hose" comment in the 1998 unveiling of the concept car that would become the Element, but I think they greatly underplay the degree to which this idea caught on with the public and in the press, especially in non-automotive publications.

I'm pretty sure it was an issue of Wired in the early 2000s where I read about this futuristic new SUV from Honda with, among other clever details, "a floor you could hose down." It became an unofficial selling point for the Element, and I would imagine most people exposed to the meme never knew the vehicle was not in fact designed for such a use until they saw this blog post.

parent mortenjorck 4 years ago

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