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Comment by nostromo

Many articles have been written lately about how an outsider drop-out like Jobs would have never been given an opportunity to succeed in East Asia.

So it's interesting that here we have a story about how Steve Jobs tried to introduce a company uniform at Apple that emulated Sony. Especially odd given the "think different" slogan of the era.

In any case, I love the idea of a personal brand that doesn't change -- and also the practicality of never deciding what to wear.

parent nostromo 15 years ago

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