This is true. However, it is not the whole story.
0. Adafruit cannot raise prices of rpis due to contract.
1. Adafruit makes the same amount of money regardless of who buys the product.
2. It is in the incentive of Adafruit to increase it's customers good will. It is considered an asset for Adafruit (Companies account for this via 'Good Will').
3. People generally don't like scalpers, "Scalpers bad"
4. By providing means to avoid scalpers, they are capturing some of the profit that scalpers would be making and converting it to a 'Good Will' asset, "Adafruit Good"
5. 'Good Will' + money > money
Thank you for participating in economic analysis.
0. Adafruit cannot raise prices of rpis due to contract.
1. Adafruit makes the same amount of money regardless of who buys the product.
2. It is in the incentive of Adafruit to increase it's customers good will. It is considered an asset for Adafruit (Companies account for this via 'Good Will').
3. People generally don't like scalpers, "Scalpers bad"
4. By providing means to avoid scalpers, they are capturing some of the profit that scalpers would be making and converting it to a 'Good Will' asset, "Adafruit Good"
5. 'Good Will' + money > money
Thank you for participating in economic analysis.