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Do I have to develop for a niche market?

I've used a few web analytics packages over the years, and they've all been a pain to work with. I want to develop a system that's dead-simple to use/install. The issue, though, is that the more I read about forming a startup, the more I hear people say that I must develop for a niche market if I want to succeed.

Would you say that "really simple web analytics" has a much higher chance of failure than say something like "really simple web analytics for physical therapists"? Is it always the case that "X for everyone" will always have a much harder chance of becoming profitable as opposed to "X for Y profession"?

1 points mynameblows 15 years ago 3 comments

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