Remember when Blackberry succeeded in the market by calling their text-messaging device a "two-way pager" even though, technically, it was a mobile computer with modem and not at all a pager?
Chances are you'll fare best by hiding your earth-shattering new paradigm behind a veneer of familiarity. Then nobody has to know you have deep insights no one else has.
Chances are you'll fare best by hiding your earth-shattering new paradigm behind a veneer of familiarity. Then nobody has to know you have deep insights no one else has.