Tangentially related - there’s a certain sublimity to watching cable tv commercials in 2022. I’m completely converted to streaming, so the only time I see tv commercials is at my parents house. And in that context, I find myself enjoying them? Perhaps it’s nostalgia - they remind me of media when I was growing up. There’s also an element of escapism. Everybody in commercials is beautiful and happy. And then there’s the hyper capitalism Alice-in-wonderland spectacle of it all. Commercials are strange and ridiculous. I enjoy the absurdity of it.
I don’t miss cable television commercials. But they provide a unique lens into how strange it is to be a person at all.
I don’t miss cable television commercials. But they provide a unique lens into how strange it is to be a person at all.