> Yet every time a company actually does a “charge more” type move
"Charge your customer more for your work" is VERY meaningfully different from "Charge someone else's customer more for someone else's work, because you own the storefront for someone else's business".
Sure, building the storefront is hard and high leverage. But figuring out the moral answer to "who reaps the rewards" is an entirely different journey.
"Charge your customer more for your work" is VERY meaningfully different from "Charge someone else's customer more for someone else's work, because you own the storefront for someone else's business".
Sure, building the storefront is hard and high leverage. But figuring out the moral answer to "who reaps the rewards" is an entirely different journey.