Haven't really watched any Korean TV series yet except of course Squid Games, but I've been hooked to their movies since I first saw My Sassy Girl ( https://www.imdb.com/title/tt0293715/ ) nearly 2 decades ago. Having not been exposed to any Asian cinema except the typical Jackie Chan / Bruce Lee Kung Fu movies, this was quite a revelation as it really appealed to typical Indian sensibilities. Remember re-watching it with family members who were one generation older and they loved it too.
Since then I have been exposed to far more quality Asian cinema especially from Japan but haven't experienced the kind of connect one gets from a Korean film, be it a crime thriller, romance or typical drama. Not sure whether those brought up in the West have the same level of connect though.
On a further note, its great to get exposed to such variety of International entertainment via Netflix et al, who have really leveled the playing field when it comes to distribution.
Since then I have been exposed to far more quality Asian cinema especially from Japan but haven't experienced the kind of connect one gets from a Korean film, be it a crime thriller, romance or typical drama. Not sure whether those brought up in the West have the same level of connect though.
On a further note, its great to get exposed to such variety of International entertainment via Netflix et al, who have really leveled the playing field when it comes to distribution.