A while ago I was doing research on guitar products.
I did what I usually do, open the first 6-7 websites in google, look at the quality of the website, and made a call which one looked the most reputable.
Only, here is the thing: All of the websites had different names. They had different domains. But, they were all very... similar. And then I started to compare them, and I came to a realization:
They are the same website, with the same content, with a different domain and slightly tweaked front-end. SEO has hit so rock-bottom, it is no longer good enough to be number one. You have to be number 1 - 10.
Similar story researching fishing equipment. Different domain. Same website. Same 10 products.
In both cases, I found a discord server and asked the enthusiasts on there for advice.
I did what I usually do, open the first 6-7 websites in google, look at the quality of the website, and made a call which one looked the most reputable.
Only, here is the thing: All of the websites had different names. They had different domains. But, they were all very... similar. And then I started to compare them, and I came to a realization:
They are the same website, with the same content, with a different domain and slightly tweaked front-end. SEO has hit so rock-bottom, it is no longer good enough to be number one. You have to be number 1 - 10.
Similar story researching fishing equipment. Different domain. Same website. Same 10 products.
In both cases, I found a discord server and asked the enthusiasts on there for advice.