I don't think we should reward a business model which relies on the premise that humans like to watch ads. I never had someone tell me to drive slower because they wanted to take a closer look at a billboard. Never had I had to rewind a video because someone missed an ad. etc... etc...
Let's be honest. If someone told you to do any of the above things regularly and consistently, you would question their sanity.
But somehow it's normal for businesses to assume people like to watch ads and make it their primary income revenue. Well, sure, some companies succeeded using this model. But I don't see why this should result in me paying more attention to ads.
I don't hold the extremist position that all ads are bad or should be abolished. I have always tried to ignore ads. Adblockers automate what I normally do. And if your business model relies on me watching your ads, maybe you should reconsider your assumptions.
I don't think we should reward a business model which relies on the premise that humans like to watch ads. I never had someone tell me to drive slower because they wanted to take a closer look at a billboard. Never had I had to rewind a video because someone missed an ad. etc... etc...
Let's be honest. If someone told you to do any of the above things regularly and consistently, you would question their sanity.
But somehow it's normal for businesses to assume people like to watch ads and make it their primary income revenue. Well, sure, some companies succeeded using this model. But I don't see why this should result in me paying more attention to ads.
I don't hold the extremist position that all ads are bad or should be abolished. I have always tried to ignore ads. Adblockers automate what I normally do. And if your business model relies on me watching your ads, maybe you should reconsider your assumptions.