The outburst insight here seems promising. Gen-X people want real-world activities to do with their millennial relatives that are engaging to both. I'm in that situation myself. I struggle with arranging such activities, and I'd be happy to fork out real money for curated, guided shared experiences that connect with both generations.
The next step would be for the founders to start personally arranging such activities and see what works and which parts are hard.
The next step would be for the founders to start personally arranging such activities and see what works and which parts are hard.