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Comment by SimianLogic

If we're getting technical:

CANSPAM doesn't cover account/privacy/ToS notices -- it's not a marketing message (falls into "other content").

I didn't "upload a mailing list manually" -- the emails are all attached to user records in my wholly-owned database. I send them from a queue on my own server, not through Mailgun's mailing list product (which queues a message to every email on the list instantly and doesn't allow you to ramp it up over time).

"Newsletter" is easier to type than "new content and product updates," but again -- these go out to existing customers and account holders. There's implied permission there from the fact that they signed up for an account. Opt-out is easy, and I don't feel guilty about emailing people who signed up for an account.

I would send this to the whole list if deliverability didn't go to hell after about 50k users (or maybe I just need to write better emails to keep people engaged/opening).

parent SimianLogic 5 years ago

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