Comment by k4lk

It's an unfortunate but inevitable outcome of the attention economys race to the bottom. This area needs better regulation. The best approach is to stay out of technical implementation and focus on what principles companies should adhere to. As James Williams argue: it should be a civil right to have "freedom of chance". We already knew all too well what it does to our democracy that a large part of the public only gets their news from Facebook. Prefiltered by the monetizing interests that drives it. In such an environment there is no fair chance of deciding for one self - at one end it's one individual on a smartphone, but the other is the entire R&D of Facebook with just the one goal of keeping your focus, making you engage.