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Comment by stcredzero

A lot of people who follow what's been happening with EVs think that certain legacy auto brands will evolve to survive as design and marketing organizations. (EDIT: Of EVs, specifically.) These companies will put their design on top of a skateboard/chassis designed and manufactured by another EV company, like Tesla. If brands don't survive as a separate (EDIT: EV) company, then they could also do this as a division of a parent auto company. This will probably happen to brands like Ferrari, Maserati, and Lamborghini.

Apple stands a good chance of breaking into that evolved form of the business. They are, after all, very good at marketing and design.

parent stcredzero 5 years ago

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