Funny that Specialized are worried about local bike shops given their track record. Want to stock Specialized bikes? They'll try and strong-arm you to dedicate the majority of your floor-space to selling other Specialized components, removing options for the existing customers of the shop.
Named your small bike shop after a famous bicycle race and French town (roubaix)? Specialized will try and sue you because they have a model of bike with the same name (and don't even own the trademark).
https://capovelo.com/Specialized-Threatening-to-Sue-Bike-Sho...
Named your small bike shop after a famous bicycle race and French town (roubaix)? Specialized will try and sue you because they have a model of bike with the same name (and don't even own the trademark). https://capovelo.com/Specialized-Threatening-to-Sue-Bike-Sho...