There's a bit of a story behind this. Oculus is owned by Facebook, but the Facebook website and the Oculus headsets/software are by different teams working in different states. When Facebook bought Oculus, they decided to get rid of the Oculus-specific account system and use only Facebook accounts. The Facebook account requirement took effect with the launch of the Oculus Quest 2, which launched in October 2020.
October 2020 was the month before the US election, and the peak of both disinformation/influence campaigns, and of Facebook-the-website's efforts to combat those campaigns. So the spambot detector sensitivity was turned up to max that month, and if you tried to create a new account, there was a large chance you'd be mistaken for a bot and banned immediately. So a bunch of people who weren't Facebook users got fancy new VR headsets, tried to create Facebook accounts in order to be able to use them, and got immediately banned. The support department for Facebook-the-website was not at all up to the task of dealing with this. This kind of wrecked their product launch; instead of the press coverage and public reaction being about how great their hardware was, it was about all the people who couldn't use their hardware because of account issues.
So now Oculus has a completely separate support department for Facebook account issues, which acts less like it's supporting a free website and more like it's supporting a $300 piece of hardware. And if you have an account issue with the website, and you want to use that support department instead of the bad one, then buying a Quest 2 is not such a bad idea.
October 2020 was the month before the US election, and the peak of both disinformation/influence campaigns, and of Facebook-the-website's efforts to combat those campaigns. So the spambot detector sensitivity was turned up to max that month, and if you tried to create a new account, there was a large chance you'd be mistaken for a bot and banned immediately. So a bunch of people who weren't Facebook users got fancy new VR headsets, tried to create Facebook accounts in order to be able to use them, and got immediately banned. The support department for Facebook-the-website was not at all up to the task of dealing with this. This kind of wrecked their product launch; instead of the press coverage and public reaction being about how great their hardware was, it was about all the people who couldn't use their hardware because of account issues.
So now Oculus has a completely separate support department for Facebook account issues, which acts less like it's supporting a free website and more like it's supporting a $300 piece of hardware. And if you have an account issue with the website, and you want to use that support department instead of the bad one, then buying a Quest 2 is not such a bad idea.