So, firstly, I deplore the behavior that's been exposed recently. I hope the people responsible and their leaders end up getting shut out of the industry, sued and/or criminally charged as appropriate.
But I wonder if those hoping aloud that this saga kills off Acti-Blizzard are indulging in wishful thinking.
Isn't it likely that this is yet another so-called PR "disaster" that the vast majority of customers won't be aware of, won't care about, and won't be willing to shed one of their hobbies over? Most Blizzard games are designed to be more than just games to their customers. They're built to be a part of your life. Blizzard is perhaps the best in the industry at this. They've done horrible things before, as documented in this article, but it hasn't really mattered. The users are hooked and business is booming.
"Blizzard's reputation collapsed." The question is, did it collapse among a significant number of their actual customers, or did it mostly collapse among a vocal minority of Twitter and Reddit users?
But I wonder if those hoping aloud that this saga kills off Acti-Blizzard are indulging in wishful thinking.
Isn't it likely that this is yet another so-called PR "disaster" that the vast majority of customers won't be aware of, won't care about, and won't be willing to shed one of their hobbies over? Most Blizzard games are designed to be more than just games to their customers. They're built to be a part of your life. Blizzard is perhaps the best in the industry at this. They've done horrible things before, as documented in this article, but it hasn't really mattered. The users are hooked and business is booming.
"Blizzard's reputation collapsed." The question is, did it collapse among a significant number of their actual customers, or did it mostly collapse among a vocal minority of Twitter and Reddit users?