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Comment by _Nat_

You might want to get some feedback on ads before posting them. Some of the advice you got seems reasonable. Personally, if I had to make an ad for a similar product, I might try to get a good picture of the software graphing something, with a concise, title-like summary of what it does.

Miscellaneous opinions:

1. The ad started with "[safe] money". I imagine most people would instantly disregard it as a scam and not bother reading further.

2. The ad references crypto. While crypto can be awesome, it's also great for scammers and the like. So if your ad is already at-risk for looking scam-y, stressing an association with a safe-haven for scammers might not do any favors.

3. The ad has a sentence start with "Tracking", then a line-break. People who want privacy generally don't want to be tracked, so that might be a poor happenstance.

4. It's not immediately clear how the app is end-to-end encrypted. That claim usually makes more sense if it's like a messaging-service, where end-to-end crypto implies security against the server. But if clients are just contacting the server, then "end-to-end" would seem misleading.

5. The ad said "100% open source". Unlike most of the stuff in it, that part does inspire more confidence. So much so that, personally, I might lead with it before even saying what the product is, or else immediately afterward.

parent _Nat_ 5 years ago

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