So you're assuming that marketing agencies aren't honest?
I'm struggling to understand what are the differences - why isn't the best interest of a marketing agency to generate good results to a business? What's not aligned in that?
Like... it's cheaper to find clients, fool them into getting a chunk of their marketing budget, and dump them? I don't see how this is good business.
Why can't a dev shop just do a bad job, hide behind poor requirements, and keep a infinite scope of work after you're too invested in them?
I'm struggling to understand what are the differences - why isn't the best interest of a marketing agency to generate good results to a business? What's not aligned in that?
Like... it's cheaper to find clients, fool them into getting a chunk of their marketing budget, and dump them? I don't see how this is good business.
Why can't a dev shop just do a bad job, hide behind poor requirements, and keep a infinite scope of work after you're too invested in them?