I see this often, but the trust problem still exists. There's no universe where I can trust Facebook (or Google or...) To not track me. Others have their own standards, but I don't feel like it's unreasonable to consider them APTs no different than the spyware of old. They have datacenters dedicated to exactly that. How can my data be reliably segregated so that it's not 'accidentally' included later?
Even if the data stays all first-party, they make so many copies and it gets put in so many datasets across the world that co-mingling and abuse of it just feels inevitable at that scale.
Even if the data stays all first-party, they make so many copies and it gets put in so many datasets across the world that co-mingling and abuse of it just feels inevitable at that scale.