I don't want to play grumpy old guy, but I'm getting a bit tired of breathless articles that omit key facts.
What's the efficiency? It's such an obvious question I can't imagine writing an article without that data. How about current costs of other green power? Difficultly of the subject area? Others who have tried?
I love these new tech stories, but one or two paragraphs of context can go a long way for the reader. We're left having the same old discussion: one person says "awesome!" and then another points out one of these obvious (and common) holes. It's the same discussion, over and over again.
It's not just the energy stories. I've seen dozens of startup stories that are long on hype and emotion and really short on explaining the market and how the company is executing -- the key things that any other startup person would want to know. Heck, I know everybody's excited about it, what I want is somebody giving me a bit of perspective.
Same goes for "new cancer treatment found!" articles, which are also long on emotion and short on context. I know emotion gets clicks, just wish we could do better here.
What's the efficiency? It's such an obvious question I can't imagine writing an article without that data. How about current costs of other green power? Difficultly of the subject area? Others who have tried?
I love these new tech stories, but one or two paragraphs of context can go a long way for the reader. We're left having the same old discussion: one person says "awesome!" and then another points out one of these obvious (and common) holes. It's the same discussion, over and over again.
It's not just the energy stories. I've seen dozens of startup stories that are long on hype and emotion and really short on explaining the market and how the company is executing -- the key things that any other startup person would want to know. Heck, I know everybody's excited about it, what I want is somebody giving me a bit of perspective.
Same goes for "new cancer treatment found!" articles, which are also long on emotion and short on context. I know emotion gets clicks, just wish we could do better here.