This reminds me of the holiday gifts at Google. By the time I joined, Google had already switched from physical gifts (e.g. a new Pixel) to allowing each employee to choose a charity to which Google.org would donate $1,000.
Even years later, there was still bitterness among the employee base about the holiday gift. It was a bit mystifying to me (as I never had the expectation of a $400 electronic for a holiday gift from my employer), but really shows the power of anchoring. Once people have an expectation for some reward or benefit, any downward deviation from that expectation is met with great distress.
Even years later, there was still bitterness among the employee base about the holiday gift. It was a bit mystifying to me (as I never had the expectation of a $400 electronic for a holiday gift from my employer), but really shows the power of anchoring. Once people have an expectation for some reward or benefit, any downward deviation from that expectation is met with great distress.