In some places, you need to pay rights to play music in your store. As Square has a great number of business customers, it might be an easy upsell. Like get paid and provide a great ambiance?
Could also be a play to help reframe how people think of Square and be able to expand in other categories SMBs might need.
Could also be a play to help reframe how people think of Square and be able to expand in other categories SMBs might need.