Since we're commenting on a pg essay, IIRC startups are said to be the place where you CAN play it straight and get rewarded justly. The core idea being you can't fake or politic your way into making something users want.
I wish I could find the link to the essay that directly states this but I'm having trouble finding it now (and my Google-fu doesn't seem to be strong enough to locate it).
I wish I could find the link to the essay that directly states this but I'm having trouble finding it now (and my Google-fu doesn't seem to be strong enough to locate it).