My memory is there were some stores that had "customer reviews" before Amazon, but they were all screened by the company before being published. So every product would only have 5 star reviews.
When Amazon came out with real reviews, it seemed crazy to many at the time -- like why would you want to share bad things about your products on your own website? I thought it was awesome.
When Amazon came out with real reviews, it seemed crazy to many at the time -- like why would you want to share bad things about your products on your own website? I thought it was awesome.