Comment by easilydoable

Thanks for the pointers.

1. The design of the site was actually done by a well wisher/professional web developer.

2. I definitely need to work on the copy.

3. Blogging is definitely an option I am considering. I am also looking into providing a private forum to people who have purchased my ebook.

4. I had not thought about adding photo/video testimonials but that definitely sounds like it would be helpful.

Thanks for your suggestions! -Samir