Your apparently definition of 'fair' is '50/50'. I have a different one: You share it according to what you bring to the table.
If you really are bringing the same value to the company, then 50/50 is correct. In reality, that's not likely to be the case.
The CEO needs to be the guy that holds it all together. That's a lot of responsibility, and requires some serious knowledge/education/experience/talent/etc. As much as I like to think the developer is the lynchpin in the company, it's actually the CEO. A bad CEO will destroy a company faster than a bad developer. And a bad developer is easier to replace.
As the article says, the split will depend on the people involved. There's no magic formula for figuring it out.
If you really are bringing the same value to the company, then 50/50 is correct. In reality, that's not likely to be the case.
The CEO needs to be the guy that holds it all together. That's a lot of responsibility, and requires some serious knowledge/education/experience/talent/etc. As much as I like to think the developer is the lynchpin in the company, it's actually the CEO. A bad CEO will destroy a company faster than a bad developer. And a bad developer is easier to replace.
As the article says, the split will depend on the people involved. There's no magic formula for figuring it out.