I'd be shocked if this ever made it to production.
I'd be more shocked if they did this for 2 generations of pixels.
The problem with vertical integration is how fast you can be obsolete by competitors. You only need 1 competitor to make a better product and your internal Engineers are going to be begging for it.
Unlike Apple customers, the rest of the population is sensitive to performance and cost. If Google can't compete people move on.
Edit- Samsung is not a flagship company, their high pricing has nothing to do with performance. At best they are mid tier.
I'd be more shocked if they did this for 2 generations of pixels.
The problem with vertical integration is how fast you can be obsolete by competitors. You only need 1 competitor to make a better product and your internal Engineers are going to be begging for it.
Unlike Apple customers, the rest of the population is sensitive to performance and cost. If Google can't compete people move on.
Edit- Samsung is not a flagship company, their high pricing has nothing to do with performance. At best they are mid tier.