"He's talking about billionaires but he's REALLY talking about something else that people in the right audience will get, and just filter out the noise" sounds fairly out of touch, if he can't see that the framing he's using is needlessly complicating the issue. Or if he wants to connect to a larger political discussion about global economic systems but only has substance to discuss related to a narrower "building a business" question.
Would be easier to just talk about what he's actually talking about, then.
Would be easier to just talk about what he's actually talking about, then.