The article can be summarised to: "Use the subreddit where your target audience hangs out"
Nothing wrong with the advice, but most subreddits have a no self-promotion policy (and reddit has a "no promotion over 10% of account activity" policy). There are things like self promotion threads but its only visited by people looking to promote their products and not by other people. Users who don't cease the promotion on being warned will have a very real possibility of having their account and domain banned from the sub.
I've been on the moderator side of subreddits, and the general sentiment is that people are there because of a shared interest and not to be the promotion ground for some wannabe-rich guy. If a subreddit is for fountain pen enthusiasts, they'd rather see 10 posts going "Help me choose my first fountain pen" rather than some guy promoting his fountain pen store on etsy.
Nothing wrong with the advice, but most subreddits have a no self-promotion policy (and reddit has a "no promotion over 10% of account activity" policy). There are things like self promotion threads but its only visited by people looking to promote their products and not by other people. Users who don't cease the promotion on being warned will have a very real possibility of having their account and domain banned from the sub.
I've been on the moderator side of subreddits, and the general sentiment is that people are there because of a shared interest and not to be the promotion ground for some wannabe-rich guy. If a subreddit is for fountain pen enthusiasts, they'd rather see 10 posts going "Help me choose my first fountain pen" rather than some guy promoting his fountain pen store on etsy.