I’ve analyzed the interfaces of Discord and all other chat/community apps as part of research for the UI/UX work we do for clients [1] and from my perspective, the Interface seems to be a big part of the winning factor. It may be just one of the many reasons why Discord does so well, but it’s often overlooked.
Discord stayed miles away from looking or feeling like enterprise software.
Their playful approach makes it fun to be there.
Features are often brought forward as the reason why apps succeed or fail. But humans are emotional beings and how a product looks or feels contributes a lot to the company’s success (or failure).
Discord stayed miles away from looking or feeling like enterprise software.
Their playful approach makes it fun to be there.
Features are often brought forward as the reason why apps succeed or fail. But humans are emotional beings and how a product looks or feels contributes a lot to the company’s success (or failure).
[1] http://fairpixels.pro