This article has many problems. One of the main problems is that the immediate reason for Firefox losing market share is totally outside the control of the CEO or anyone else at Mozilla: Google pouring billions into Chrome, both actual billions of dollars and similar resources "in kind", like free advertising on the world's most popular Web properties (i.e. Google's). The best CEO in the world can't magically come up with a strategy to counter that.
Another problem is that it's all very well to wish for an alternative revenue stream, but the reality is maintaining a competitive browser with an independent browser engine and the wraparound service regular users expect (accounts, updates, sync etc) costs hundreds of millions a year. Finding an alternative source for revenue like that is just really incredibly hard. Mozilla's been trying for a long time. Saying "Mozilla needs an alternative revenue stream" is just not helpful at all.
Another problem is that it's all very well to wish for an alternative revenue stream, but the reality is maintaining a competitive browser with an independent browser engine and the wraparound service regular users expect (accounts, updates, sync etc) costs hundreds of millions a year. Finding an alternative source for revenue like that is just really incredibly hard. Mozilla's been trying for a long time. Saying "Mozilla needs an alternative revenue stream" is just not helpful at all.