I know Apple's walled garden approach isn't for everybody, but I'd personally love to see them make a search engine that isn't built around Ads. The strategy also is consistent with their pursuit of vertical integration.
I use DuckDuckGo for search, and do trust them with privacy. But if Apple did a half-decent job at nailing the search experience, I'd switch.
I use DuckDuckGo for search, and do trust them with privacy. But if Apple did a half-decent job at nailing the search experience, I'd switch.