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Comment by carlosdp

> Reels' video distribution algorithm will resemble TikTok's: users will see the most popular videos at the moment, rather than a selection tailored to their individual profile.

That's not how TikTok works, the feed is really good at tailoring to the stuff you actually like to watch. It's a big part of why it's so popular.

> Reels differs from TikTok thanks to Instagram's augmented reality effects, which let users overlay images and filters onto their videos.

TikTok has had AR filters for a long time now...

parent carlosdp 6 years ago

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