A) Finding interested people. Cold sales is soul crushing and in my case I was unable to find enough leads to feed myself that way.
B) Running a marketing campaign with no idea whether it is lost money, or will at least pay for itself, or will find enough leads to feed myself, or will find enough leads to feed the employees too.
B) Running a marketing campaign with no idea whether it is lost money, or will at least pay for itself, or will find enough leads to feed myself, or will find enough leads to feed the employees too.