Does anyone have any clue what Doordash is paid by Facebook to do this? (Or other sites?)
Is it a straight-up cash transaction, or is it a discount Facebook gives Doordash on its ad spend, or something else?
Or is it just a side effect of using Facebook Analytics, that most companies aren't even aware that they're sharing data that gets used for advertising too? So they're getting free analytics software but that's it?
Just very curious what the business deal structure here is.
Is it a straight-up cash transaction, or is it a discount Facebook gives Doordash on its ad spend, or something else?
Or is it just a side effect of using Facebook Analytics, that most companies aren't even aware that they're sharing data that gets used for advertising too? So they're getting free analytics software but that's it?
Just very curious what the business deal structure here is.