> Doesn’t sound like it has anything to do with Covid-19 to me
Advertising is one of the first things companies cut during a downturn. Their revenues are down and they need to shave some costs.
Where do they make that budget cut? It's a pretty easy call right now. They can shave some money and garner some easy positive press at the same time. They are getting advertising for cutting spending.
When their revenue starts to come back online, they quietly turn Facebook advertising back on. If anyone calls them on it, they can say they feel the atmosphere on FB has improved.
Advertising is one of the first things companies cut during a downturn. Their revenues are down and they need to shave some costs.
Where do they make that budget cut? It's a pretty easy call right now. They can shave some money and garner some easy positive press at the same time. They are getting advertising for cutting spending.
When their revenue starts to come back online, they quietly turn Facebook advertising back on. If anyone calls them on it, they can say they feel the atmosphere on FB has improved.