Since a huge chunk of the identity of businesses is their homepage, coming up with a great name (or several, so you can test them) that also has an available .com-address is probably the biggest headache in branding in my opinion.
Shouldn't this be controlled better? Shouldn't it even be illegal?
Since a huge chunk of the identity of businesses is their homepage, coming up with a great name (or several, so you can test them) that also has an available .com-address is probably the biggest headache in branding in my opinion.
Shouldn't this be controlled better? Shouldn't it even be illegal?