One thing that’s always been very important to Apple’s marketing is the sense that the coolest people in the world use Macs. The positioning has always been “Well that CEO has a PC but that artist with a lot of sexual partners uses a Mac.”
Logic is part of the portfolio to preserve that image by having as many musicians as possible using Apple hardware and software.
Logic is part of the portfolio to preserve that image by having as many musicians as possible using Apple hardware and software.