According to this[1], SXSW brings Austin about $350 million annually. According to Wikipedia, Austin's annual GDP is about $1.5B so 350/1500 = roughly 23% of the city's annual GDP.
Anecdotally I know of many people who work year round to prepare for an event at SXSW and rely on it for their entire annual income.
Cancelling SXSW is a big deal to this city. It hurts. It's not to be downplayed.
Anecdotally I know of many people who work year round to prepare for an event at SXSW and rely on it for their entire annual income.
Cancelling SXSW is a big deal to this city. It hurts. It's not to be downplayed.
[1] https://austin.culturemap.com/news/city-life/09-27-17-econom...