This is a really good meta point. There's a weird kind of cultural secularity with branding these days, largely because every company wants to appeal to everyone on earth, so they take these plain, fairly benign shapes and forms.
Though the logo is really quite nice, it's also fairly generic. It looks like a logo for a petrol company.
I think states can safely stick to old-timey fonts and images if they want.
It'd be nice to see some smart creative agencies take this issue on because I'll bet they've noticed the same.
Though the logo is really quite nice, it's also fairly generic. It looks like a logo for a petrol company.
I think states can safely stick to old-timey fonts and images if they want.
It'd be nice to see some smart creative agencies take this issue on because I'll bet they've noticed the same.