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Comment by kbutler

Is growth required for success?

I expect the iPad, lacking any new revolutionary functionality, to reach a steady state of (new customer + replacement rate) sales that is some percentage of its peak, pre-saturation sales. If replacement rate is every 4-5 years, this may be below 30% of peak.

This won't mean it isn't successful, just recognizing that existing users don't need to upgrade every year.

parent kbutler 6 years ago

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