They allegedly fell victim to the whole "pivot to facebook video" craze caused by Facebook misreporting their video engagement figures.
Whether some business unit inside Facebook did this intentionally or not, it's a big reason why I think media companies have turned against Facebook as they feel like they got ratfucked.
Whether some business unit inside Facebook did this intentionally or not, it's a big reason why I think media companies have turned against Facebook as they feel like they got ratfucked.