I still feel like Google should participate in the bidding and distribute the resulting money (their own and their competitors') to a charity rather than keeping it as profit. They got a fine for a reason, turning it into a profit scheme is a big middle finger to anyone who cares about monopolies.
The question would be how to pick a charity in an unbiased manner, but I guess there are a lot of ways to answer that such as picking the most well-funded charity worldwide, or distributing it over the top ten.
The question would be how to pick a charity in an unbiased manner, but I guess there are a lot of ways to answer that such as picking the most well-funded charity worldwide, or distributing it over the top ten.