As it stands, Sonos is effectively buying their old speakers and then throwing them away. Could they not recoup their costs and avoid e-waste by simply selling the used Sonos devices into a market that can't afford the brand new ones? I thought this is how most phone trade-in programs worked, which seems like a mature process now.
Apparel companies are starting to participate in the secondary market for their used gear, why can't Sonos do something similar?
Examples: - Patagonia Worn Wear (https://wornwear.patagonia.com) - REI Used Gear (https://www.rei.com/used/shop/gear) - Arc'teryx Rock Solid (https://rocksolid.arcteryx.com)
As it stands, Sonos is effectively buying their old speakers and then throwing them away. Could they not recoup their costs and avoid e-waste by simply selling the used Sonos devices into a market that can't afford the brand new ones? I thought this is how most phone trade-in programs worked, which seems like a mature process now.