Amazon is running into similar issues too with counterfeit items and other scammers. In fact I think this happens with any sufficiently large ecommerce platform
It all boils down to inability to scale. These companies have internal narratives that they will scale completely horizontally and that they can automate everything. But at the end of the day I don't think anybody has eliminated the need to perform due diligence on their supply chain. What's strange is that Etsy and Amazon would rather their brands be damaged than hire more people to police what goes on their platforms
It all boils down to inability to scale. These companies have internal narratives that they will scale completely horizontally and that they can automate everything. But at the end of the day I don't think anybody has eliminated the need to perform due diligence on their supply chain. What's strange is that Etsy and Amazon would rather their brands be damaged than hire more people to police what goes on their platforms