Comment by Zeklandia

You're not describing an advertisement, you're describing a listing in a business index like a phonebook or a classifieds section. You don't have to buy ads to show up in a Google search. You buy ads to float your Google search entry to the top so it's right in people's line of sight. If you want people who are looking for entertainment to find you, give pamphlets to your local tourism bureau or travel agencies and hotels to put in their lobbies so that when people are looking for things to do they find you. Advertisements don't provide information to people seeking it, they shove information down people's throats and try to convince them with messaging that people need what is being advertised.