Absolutely idiotic article and title. Obviously it's possible to reidentify a person if you have 15 demographic attributes if you don't specify which attributes you use. I can do even better, I can reidentify 100% of people, with only their name, DOB, fingerprints and SSN. The fact that DOB and zip code are in the dataset make this result completely trivial.
A couple years ago, I got into an argument on reddit where someone claimed that any mapping could be recovered "using deep learning techniques" (e.g. if you take 3*0 = 0, you can get back that the original value was 3 with no other information except for the value "0"), and that obviously I was just too stupid to understand deep learning if I couldn't see that.
A couple years ago, I got into an argument on reddit where someone claimed that any mapping could be recovered "using deep learning techniques" (e.g. if you take 3*0 = 0, you can get back that the original value was 3 with no other information except for the value "0"), and that obviously I was just too stupid to understand deep learning if I couldn't see that.