I'm not usually an Apple apologist, but I appreciate their tenacity in trying to turn beautiful visual design into genuinely functional design.
They might fail at it, but it feels like they put a stake in the sand, and then run to get there. Sometimes they trip up and don't get there (Magic Mouse 2, "you're holding it wrong"), and sometimes they do (MBPr, Watch, several iterations of iPhone).
I don't have the disposable income to fund said tenacity at the bleeding edge (in case they do trip), but my iPad Mini v2 and MBPr are both examples of a product they doubled-down on and got right from both ends.
They might fail at it, but it feels like they put a stake in the sand, and then run to get there. Sometimes they trip up and don't get there (Magic Mouse 2, "you're holding it wrong"), and sometimes they do (MBPr, Watch, several iterations of iPhone).
I don't have the disposable income to fund said tenacity at the bleeding edge (in case they do trip), but my iPad Mini v2 and MBPr are both examples of a product they doubled-down on and got right from both ends.